Primary is the largest early stage venture firm in the world, with $1 billion in assets under management and a staff of 50 working alongside founders to build unicorns like Alloy, Chief, Electric, K Health, Slice, Vestwell, and many more.
The firm takes a low-volume, high-conviction approach—and devotes unreasonable resources toward making sure founders can succeed. With an Impact team that outnumbers investors 2:1, operational experts spend 100% of their time making hires, signing customers, and enabling future fundraising to supercharge growth. This partnership with top-tier founders makes companies in Primary’s portfolio 2x more likely to raise a Series A and 19x more likely to reach a billion-dollar-plus valuation—a third of Fund I companies are unicorns, less than a decade out.
About the role
This is the opportunity to oversee major events end-to-end and have true ownership of the firm’s most important strategic marketing pillar.
What you’ll do
- Conceptualize and execute major milestone gatherings like NYC Summit and NYC Tech Awards for 500-2,000 guests
- Coordinate ~50 smaller events for our tech and startup communities throughout the year, in collaboration with our office manager, investors, external partners, and sponsors
- Manage freelancer, agency, and venue relationships, paperwork, etc
- Operate with a client services mentality internally as well as with cohosts, speakers, VIPs, and sponsors
- Own event guest list creation and make sure we meet target demographics
- Learn and own our event invite systems—luma for casual events and Swoogo for more involved ones
- Own all documentation of sponsorships, with the ability to grow into being the primary point of contact for sponsors and a P&L owner
- Measure and define success in terms of how events contribute to our brand and deal flow
About you
- 4+ years of experience working in a brand events role or similar
- Experience with and significant responsibility for running 500+ person events
- Experience coordinating with vendors, sponsors, speakers and/or juggling complex stakeholder environments
- Enjoys brand collaborations
- Strategic lens as well as execution oriented
- Design fluency is a plus, but freelancers are available to support
- Intense sense of ownership and entrepreneurial creativity
All candidates must be available to work at least 3 days a week at Primary’s office in NYC.
Compensation is market competitive and will include upside in our fund. The targeted range is $100-$125K.
