About Good Inside
Welcome to Good Inside—the science based and revolutionary, expert-guided subscription membership that takes the guesswork out of parenting, offering in-the-moment, actionable strategies that create short-term wins while helping parents build kids’ confidence & long-term resilience. Good Inside was created to be a parent’s true co-pilot in every single step of their parenting journey - giving them the resources and support they need to feel empowered, sturdier, connected, and hopeful.
Fellow moms and clinical psychologists Dr. Becky Kennedy and Dr. Erica Belsky launched Good Inside in January 2021 after discovering that millions of parents around the globe were yearning for support along their parenting journey. Every parent seemed to know the parent they wanted to be, but no one knew how to get there. At Good Inside, we are determined to fill this gap. We believe that parenting is the most important, challenging, and ongoing job in the world—and that parents deserve resources and support.
The Good Inside philosophy is based on the idea that all parents (and kids!) are doing the best they can with the resources they have available at that moment. Dr. Becky shares deep ideas about child development and psychology and translates them into actionable, concrete strategies and scripts that parents can use in their home right away. As we empower parents with more resources—from skills to knowledge to community—they feel better on the inside and do better on the outside.
With a community of over 3 million parents around the globe, Good Inside is disrupting the parenting space, sharing ways of engaging with kids to deepen the parent-child connection, increase respect, set firmer boundaries, and improve behavior.
The Opportunity
Good Inside is looking for a Front End Developer to join our acquisition team. This full-time position will report directly to the Head of Engineering. As a member of our web and acquisition team, you will be responsible for our marketing and acquisition user experiences. You will partner closely with both Product and Marketing to build beautifully designed, best-in-class user web experiences. This role is a hybrid position and requires three days a week in our Manhattan office.
What You’ll Be Responsible For
- The design, development, and maintenance of our landing pages and partnering with other web developers on our flagship web and community experience.
- Partner closely with our product, design, and marketing team to support all acquisition and life cycle marketing needs. Think landing pages, community integration, blog environment, and SEO integration.
- Act as a resource for other engineers, as well as product managers regarding all things
- Collaborating with backend engineers on how to best serve and visualize data
- Writing and distributing clear documentation regarding architectural choices and processes
What We’re Looking for In Your Experience
- Start Up Growth Experience: This isn’t your first time helping a high growth startup scale. You are excited by the challenge and love creating and learning from the bottom up.
- User-Facing Web App Experience: You have worked on businesses where the end product is an app and have experience driving app user acquisition.
- Cross-Functional Marketing Experience: You have collaborated with a wide range of non-technical stakeholders with a focus on marketing and product management.
About You
- You have 2+ years of experience building user-facing web applications
- Have extensive experience building marketing assets like onboarding funnels and landing pages
- Are passionate about creating highly engaging and pixel perfect user experiences
- You have experience with Javascript, and particularly React, as well as low/no-code tooling and how to best utilize them in a scalable, modular environment
- You have experience with A/B testing, life-cycle marketing, SEO and more general acquisition optimization
- You possess excellent interpersonal, verbal and written communication skills
- You are a strong collaborator with the ability to foster solid team dynamics and effective cross-functional relationships
- You are a team player who is willing to take direction but can get things done on your own with excellent analytical and problem-solving skills
- You remain calm and organized when faced with shifting priorities and roadblocks
- Have the ability to work under pressure, prioritize, and drive results
- You are excited about Good Inside's mission and are passionate about improving the lives of parents and children
What We Offer
- Pay range transparency: $120,000 to $135,000 annually plus company equity
- Generous benefits package including
- Medical, Dental, Vision, Disability & Life Insurance
- Robust time off policy including 3 weeks PTO, Sick Leave, 13 paid holidays, 2 “Quiet Weeks” per year, Self Care Fridays monthly, and Summer Fridays every Friday in the Summer
- A team committed to empowering parents in order to change the way this generation of children are raised.
- A culture that balances hard work, self care, and open and honest communication - we live the Good Inside principles in our workplace from how we lead the company, to how we support employees personal growth, to how we always see the good inside each other.
Equal Employment Opportunity
Good Inside is an equal opportunity employer and as such, we do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by applicable laws.
We are dedicated to growing a diverse team of highly talented people. As much as we believe in focusing on the parent behind the parenting and the child behind the behavior, we believe in focusing on the person behind the job. We’re dedicated to building a workplace where we give each other the strategies, support, and space we each need to thrive—believing in and bringing out the good inside of everyone..
If you require any accommodations during the recruitment process, whether it be alternate forms of material, accessible meeting rooms, etc., please let us know and we will work with you to meet your needs.
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