Windfall provides insights that help organizations identify and engage potential customers across various industries, including retail, travel, finance, education, healthcare, and nonprofits. Its platform uses a wide range of data attributes and intent signals to help businesses understand key customer segments and uncover opportunities for targeted outreach. This allows clients to run effective advertising and engagement campaigns, ensuring they connect with the right audience. Windfall operates on a subscription model, offering tools that enhance workflow efficiency and allow clients to measure the success of their marketing efforts through detailed reporting. With over 800 organizations relying on its services, Windfall tailors its solutions to meet the specific needs of different roles and industries, aiming to help clients achieve significant growth and maximize their impact.