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PosiGen operates in the renewable energy sector, focusing on making solar power accessible to homeowners, regardless of their income or credit score. The company provides solar panels through a leasing model, allowing customers to benefit from solar energy without the high upfront costs typically associated with purchasing a system. This leasing option includes maintenance and insurance, offering a hassle-free experience for homeowners. Additionally, PosiGen conducts zero-cost home energy audits to identify ways to improve energy efficiency, helping customers lower their energy bills and reduce their carbon footprint. Unlike many competitors, PosiGen targets homeowners who may not have the financial means to invest in solar systems upfront, making their services particularly appealing to those seeking convenience and simplicity. The company's goal is to help homeowners manage their energy costs while promoting environmental sustainability.