PlayOn! Sports focuses on high school sports media by providing live-streaming services for high school athletic events across the United States. The company operates the NFHS Network, a collaboration with the National Federation of State High School Associations, which aggregates sports media rights from various state high school athletic associations. This network allows schools to produce and broadcast their own sports events through the School Broadcast Program, significantly increasing the variety of content available. PlayOn! Sports differentiates itself from competitors by being the largest provider of high school sports live streams globally, catering specifically to the niche market of high school athletics. The company's goal is to enhance the visibility of high school sports, support student-athletes, and connect fans with their local teams through accessible media.