Lime

Lime operates in the micromobility market, providing shared electric bikes and scooters for rent through a mobile app. Users can easily locate, unlock, and pay for these vehicles, making it a convenient option for short-distance travel. The company generates revenue primarily through ride fees, which include a base fee and a per-minute charge. Lime differentiates itself from competitors by focusing on sustainability and continuously upgrading its fleet, including the latest Gen4 electric scooters that enhance ride quality. Additionally, Lime is exploring partnerships with cities to integrate its services into public transportation and is piloting augmented reality technology to improve parking solutions. The goal of Lime is to create a future where transportation is shared, affordable, and carbon-free.