Inkitt operates as a reader-powered publisher, offering a platform where readers can access a diverse range of books for free across various genres like fantasy, sci-fi, romance, and more. The platform allows readers to provide feedback to authors, influencing the development of stories. Authors can submit their works, which Inkitt evaluates based on reader engagement metrics such as reading time and feedback. This data-driven approach helps Inkitt identify promising stories for publishing deals, which may include distribution on its sister app, GALATEA. Unlike traditional publishers, Inkitt minimizes risk by focusing on stories that have already garnered reader interest. The company generates revenue through publishing deals, sharing profits with authors, and potentially from premium content offerings. Inkitt's goal is to connect readers with new literary talent while providing authors with a platform to showcase their work.